Whether you are an experienced or novice UI (User Interface) designer, it is vital to continue improving your skills and honing your craft. The best designers of UI continue to learn, grow and broaden their horizons. This is true of professionals working with any UI UX Design Services Company.
UI is an essential component of web design. It focuses on making user interaction with a design more useful and easier. This arena demands expertise and knowledge in principles of visual design, interaction design and information architecture.
Both UI and UX design are crucial for a successful digital product. A beautiful and aesthetically pleasing interface is essential, but if the overall experience is frustrating or confusing, users are likely to leave and never return. On the other hand, a great user experience can compensate for some shortcomings in the visual design and keep users engaged.
The main aim of a good UI is to render the life of users easier along with a superior presentation of a service or product. The value and importance of great design are responsible for making the task of a UI designer both exciting as well as complicated. The following tips for UI design will make your products impressive, useful and responsive:
Give the driving seat to users
There is no use for a service or product if it does not serve the needs of a target audience. So, designs that do not focus on users’ needs are likely to fail. When users are comfortable with the design and experience satisfaction of their needs, the design will gain trust and profitability, boosting the bottom line.
For instance, despite many voice and text messaging options emerging, WhatsApp continues to dominate. The main reason is its admirable UI that serves well the needs of users. Thus, any good UI designer must focus on users’ needs.
Also, these users need to feel in control. Whether through sorting of search results or customization of a mobile app, users desire to interact with a design as they prefer, without being dictated by design all the time. This has much relevance in custom mobile application development services.
When users are put in control, designers also make the process more interactive. The key is to make users an active part of the design process. When users can control more aspects of their experiences while browsing, it is highly satisfying for them.
ultimately, the goal of UI/UX design is to make the user’s journey enjoyable, easy, and intuitive, so they can achieve their goals efficiently and have a positive impression of the product.
Application of visual design principles
Leading the list of tips for UI design are the principles of visual design. The aesthetics and presentation are vital to the design of any service or product, both online and offline. While interacting with a design, the first thing noticed is the appearance.
There are 3 significant principles of visual design:
- Keeping things consistent
The first thing to check in the design is whether every aspect of the finished product is consistent. From the size of the buttons to the background colour, the whole page must follow a uniform design. Some areas that need to be consistent are the choice of fonts for various text elements, the use of a colour palette, the colour, size and animation of different design elements and the organization of content across the screen.
- Keeping things simple
The credo – less is more -applies much to UI design. Design should be kept simple as well as comprehensive. Users wish for the solution to their complex problems, but also that this must be done seamlessly. This makes the work of a designer highly challenging. UI designers need to ensure that the wants of their users are met without complicated designs. Thus, most often, popularity is enjoyed by simple designs with less or no clutter.
- Keeping things familiar
Though the design arena stresses innovation, it is limited by the boundaries of familiarity. Users do not want to take crash courses whenever new apps or websites are created. Most people don’t simply have the time for this. Hence, UI designers should utilize users’ past experiences and create familiar designs with more utility.
Provide feedback
When a user interacts with a design, they require instant feedback. Such a need is justified because of the fast-paced world of modern times and the frustration experienced by users if the design is not responsive. Hence, it is up to designers to provide feedback, that too in a short time and a useful mode.
Feedback is a factor that has got lots of press in design circles. It has much use like when users wish to divert to other pages instead of being stuck in a page design they don’t wish to browse. Additionally, when users are on the wrong track, feedback can get them to rectify their mistakes quickly and get them back on the right track.
Efficient use of screen
Some principles of good UI can be of great value to any design with regard to digital products. One of these is the efficient utilization of a screen. Screen design is essential due to the massive amount of time users spend staring at screens while using laptops, smartphones, smart watches, etc.
One of the significant elements of the screen is a mix of media and text. It is desirable that the latter should be attractive. But this means much more than stuffing pages with an excess of photographs.
Another neglected element is that of white space. Empty space on the screen can serve as breathing spaces for net users. It can highlight the importance of certain concepts and the ability to understand the UI. When white space is neglected, it can lead to clutter and a reduction in the value of information.
In sum, UI/ UX designers have to solve complicated problems on a daily basis. The above tips can guide you on your trip to build or improve the design of digital products. It will help make the life of net users easier and less complex.
